There are two ways to look at social media marketing. One works, one doesn’t. What doesn’t work The business marketing approach, this is the more common approach. Because it’s easily understood by “old school” business owners. That is, your social marketing content is distributed with the intention of promoting the business. It’s just another version […]

Although Social Media is very useful most of the time, but it can also make a big hole in a relationship. But how do you define a real relationship? In many people’s opinion a real relationship involves respect, love, communication, passion and dedication. Unfortunately, yes, social media can break even the toughest relationships. Here are […]

Are you looking for ways to improve your email marketing strategy? Want to create compelling content for more successful email marketing campaigns? The team from Campaigner share their tips for success in this infographic. Here’s a quick summary: Write in the second person Talk about benefits, not features Write for your segments Format your email body […]

Back in June, Twitter added a new pop-up alert on articles that users attempt to retweet without actually opening the article link and reading the post. After a full three months of implementation, today, Twitter has shared some new insight into the effectiveness of the prompt, and how it’s changed user behavior when they’re shown […]

Social media is the big buzz. We’ve been swept up in the currents of Linkedin, Facebook, and Twitter. We can allow the currents to carry us to new connections, new business, and massive reach and visibility. Or we can get caught in the riptides that pull our reputation under. The biggest mistake in social media […]

Are you looking for new ways to reach more potential customers? Want to know the trends that provide opportunities your competitors aren’t taking advantage of? Maryville University share the marketing technology trends they think you should look out for in this infographic. Here’s what makes their list: Marketing Automation Artificial Intelligence Experiential Marketing Executive Branding Check […]